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Here's an important fact for our "Sea of Sameness/#GivingTuesday" discussion. I checked with Nick Ellinger, who conducted the mystery shopp[more...]
I'm not sure about the "hint" your giving us here (that small donors don't seem to matter as much anymore). And, listen... I'm usually the f[more...]
The idea that a promotional offer during a "holiday" is a way to "connect" with donors needs some evidence behind it. Can you throw out a [more...]
Tying in with seasonal messaging, yes. Matching offers and deadlines that make sense, yes. Agree 100% with Steve on those points: the offer [more...]
I dunno Roger. I disagree with some of the conversation here.
Some of these comments seem to be from people who think it's a bad idea for[more...]
Here's a blog article that I wrote about my issues with Giving Tuesday.
If success is boiled down to a set of generic whatever's (copy points, always do X, but not Y) then the sector will forever swim in a sea of[more...]
Hooray! I looked for the "Love" button but didn't see it, Lisa.
Swipe files are meant as inspiration, not to be copied.
In addition [more...]
My wish for today is that every Agitator would read, in its entirety, Joe Jenkins opinion post (link above). Full disclosure: I've never met[more...]
LOVE THIS! Congrats Heather, and also Jennifer and Stephanie. I've been on the flip #GivingTuesday to #Giving(Thanks)Tuesday since it began,[more...]
TV PSA from Environmental Defense. Pretty effective, I think. Yes/No?
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