Contrarian Approach to Legacy Marketing
At a time when most institutions' planned giving programs more resemble a tax seminar than anything noble and motivational the Legacy Giving Group has come up with a unique and measurable program. It will revolutionize the industry and no doubt send shivers through the establishment, let-keep-doing-it-the-old-way crowd. You can find a copy of the Legacy Group's White Paper on the Contrarian Approach to Legacy Marketing in our Sources/Links Library.
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