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	<title>Comments on: Real Fundraisers Don’t Whine, Worry or Wait</title>
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	<description>Fundraising and advocacy strategies. Trends, tips ... with an edge</description>
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		<title>By: Tina Cincotti</title>
		<link>http://www.theagitator.net/research/real-fundraisers-don%e2%80%99t-whine-worry-or-wait/comment-page-1/#comment-144250</link>
		<dc:creator>Tina Cincotti</dc:creator>
		<pubDate>Thu, 19 Jan 2012 19:52:30 +0000</pubDate>
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		<description>I love the toolbox idea!  A question/concern about today&#039;s feature -- focus groups typically measure what people say they&#039;re doing to do rather than what they actually do.  For instance, direct mail copy that donors scoff at is often the most successful.  We don&#039;t want to think we&#039;d respond to such messages when, in reality, we do when they hit our mailboxes.  How does this tool factor this in?</description>
		<content:encoded><![CDATA[<p>I love the toolbox idea!  A question/concern about today&#8217;s feature &#8212; focus groups typically measure what people say they&#8217;re doing to do rather than what they actually do.  For instance, direct mail copy that donors scoff at is often the most successful.  We don&#8217;t want to think we&#8217;d respond to such messages when, in reality, we do when they hit our mailboxes.  How does this tool factor this in?</p>
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