The Agitator

June 18, 2008

Yesterday, Roger featured some "new media" created by the latest generation of hip political junkies.

Cool. But here’s a real TV legend … the "Daisy" commercial created in 1964 by media guru Tony Schwartz for the Johnson campaign.

For you youngsters, that’s Lyndon Johnson, who nuked Barry Goldwater. Many say this ad played a key role, even though it actually aired only once as a commercial, capturing the angst created by Goldwater’s rather strident anti-communist views.

Here’s the NY Times homage to Tony Schwartz, who died last weekend.

Tom

This entry was posted on Wednesday, June 18th, 2008 at 1:00 am and is filed under Pushing the Creative Envelope, creativity. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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