http://www.theagitator.net/media-usage/watch-aarp/?utm_source=rss&utm_medium=rss&utm_campaign=watch-aarp Fundraising and advocacy strategies. Trends, tips ... with an edge Thu, 24 May 2012 10:56:41 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.theagitator.net/media-usage/watch-aarp/comment-page-1/#comment-26891 Gretchen Arntz Mon, 21 Jun 2010 14:53:23 +0000 http://www.theagitator.net/?p=1467#comment-26891 In response to Penelope Blackwell - It is a little bit curious that AARP sets 50 years old as its lower age limit for membership. It's probably because of the collective buying power of those of us who are in the 50 - 65 year old pre-retirement age! Their advertisers want access to us. Also, it's a way of building their base for future stability. Personally I like AARP and think that the organization has a lot to offer, including interesting research like this. I also agree that our age bracket (50+) does prefer to read printed materials! In response to Penelope Blackwell – It is a little bit curious that AARP sets 50 years old as its lower age limit for membership. It’s probably because of the collective buying power of those of us who are in the 50 – 65 year old pre-retirement age! Their advertisers want access to us. Also, it’s a way of building their base for future stability. Personally I like AARP and think that the organization has a lot to offer, including interesting research like this. I also agree that our age bracket (50+) does prefer to read printed materials!

]]> http://www.theagitator.net/media-usage/watch-aarp/comment-page-1/#comment-26887 Penelope Blackwell Mon, 21 Jun 2010 11:54:58 +0000 http://www.theagitator.net/?p=1467#comment-26887 Hi, What is it with 50 plus? Why is there surprise that we're IT literate. I'm 53. I did a 3-year part time MBA at Edinburgh University, starting one month before my 50th birthday. I'm going to be working at least until I'm 65, and probably longer as the UK retirement age keeps going up. Why am I in the same age bracket as people in their 60s, 70s, 80's and 90's. If my grandmother were still alive, she'd be in the same group (at 96). That's a lot of different generations, a lot of different learning experiences, and too big a demographic to make any useful generalisations from. Hi,
What is it with 50 plus? Why is there surprise that we’re IT literate. I’m 53. I did a 3-year part time MBA at Edinburgh University, starting one month before my 50th birthday. I’m going to be working at least until I’m 65, and probably longer as the UK retirement age keeps going up.
Why am I in the same age bracket as people in their 60s, 70s, 80′s and 90′s. If my grandmother were still alive, she’d be in the same group (at 96). That’s a lot of different generations, a lot of different learning experiences, and too big a demographic to make any useful generalisations from.

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