According to a new report from Pew Internet Research, 71% of online adults use video-sharing sites … indeed, when asked, 28% said they had viewed such a site “yesterday”. That number jumps to 47% in the age 18-29 cohort.
That’s a heap of online video watching. And there’s plenty of fresh material to watch … the latest statistics from YouTube are that 48 hours of content are uploaded every minute to the site!
I’m especially struck by YouTube data indicating that their service receives over 200 million views a day via mobile connections.
Pew Internet survey data from May 2011 indicates that some 34% of the cell phone owners in the country have shot video with their phone; 26% have watched video on their phone; and 22% have posted videos or photos online.
I hope you have online video in your workplan. And if you want to see ‘best practice’ use of the medium, visit CharityWater.org.
Tom
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We use video to show the before and after of the affordable housing projects we do. It wouldn’t be safe to bring donors into the “before” situations. Here’s a recent video we created: http://www.youtube.com/watch?v=exBcZDpa8oA
Hope Cottage has embraced video this year. We have several posted on our Youtube Channel at HopeCottageFamily. We even did our Annual Report this year as a video – just for something different. We will continue to produce and post videos on common adoption questions and our agency.