http://www.theagitator.net/dont-miss-these-posts/single-channel-is-dead/?utm_source=rss&utm_medium=rss&utm_campaign=single-channel-is-dead Fundraising and advocacy strategies. Trends, tips ... with an edge Wed, 23 May 2012 19:03:42 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.theagitator.net/dont-miss-these-posts/single-channel-is-dead/comment-page-1/#comment-28833 Andy Stockglausner Tue, 17 Aug 2010 21:33:51 +0000 http://www.theagitator.net/?p=1517#comment-28833 Ok, that makes sense, but what do you suggest is the best approach for reaching potential customers? Ok, that makes sense, but what do you suggest is the best approach for reaching potential customers?

]]> http://www.theagitator.net/dont-miss-these-posts/single-channel-is-dead/comment-page-1/#comment-28650 Nathan Stelter Thu, 12 Aug 2010 16:06:49 +0000 http://www.theagitator.net/?p=1517#comment-28650 This is so true! We have seen this in planned giving marketing for quite a few years now. As a planned giving marketing firm for over 48 years we've seen, firsthand, the transition from soley print to print & web then baby steps into print, web & email and now we're seeing smart marketers engage in targeted print with interactive web, trackable email and other tools (purls, microsites, etc...). Those who do these things well are alrady seeing great results! This is so true! We have seen this in planned giving marketing for quite a few years now. As a planned giving marketing firm for over 48 years we’ve seen, firsthand, the transition from soley print to print & web then baby steps into print, web & email and now we’re seeing smart marketers engage in targeted print with interactive web, trackable email and other tools (purls, microsites, etc…). Those who do these things well are alrady seeing great results!

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