Please read this opinion piece — Calling All Boomers: Don’t Start More Nonprofits — by Mark Rosenman, recently published in the Chronicle of Philanthropy.

If you’re traveling over the Thanksgiving weekend, take it with you and ponder it.

Mark is responding to a study claiming that 12 million Boomers want to start their own nonprofit or socially oriented business over the next decade. Noting that over one million nonprofit groups already exist in the US, Mark commends the commitment and spirit of these Boomers, but argues:

“Such a multiplicity of organizations would move America further away from developing coherent analyses of public problems. And it would lead the country to define and treat social concerns as fragmented individual or local matters. That would make it profoundly more difficult to mount any significant effort to advance the broad-based change needed in our social, political, and economic institutions.”

Mark is actually making two points.

One is ‘enough already’! There are plenty of effective groups out there already … get behind them.

His second point, however, is to zero in on the systemic, structural failures that are creating many of our social problems in the first place. These failures must be attacked and corrected by policy advocacy and political action. Otherwise, we’re doomed to expend huge resources endlessly applying bandages while the injuries relentlessly compound … the ambulance at the bottom of the cliff syndrome.

Citing Wall Street and other financial abuses, Mark argues:

“…instead of simply trying to relieve the suffering of the ever-growing number of Americans hurt by the failures of our economic, social, and political systems, we need to deal with the continuing causes of our problems—those systems themselves and the people who inappropriately profit from their undemocratic malfunctioning …

It is these dynamics that must be changed if the decline of the middle class and the growth of poverty are to be reversed. And multiples of new nonprofits or socially oriented businesses would not begin to challenge that reality or stave off growing human need.”

Amen!

However, while I agree heartily with both of Mark’s points, it does not follow that existing nonprofits — whether advocacy groups or charities — deserve an automatic ‘free pass’ when confronted by new, ‘upstart’ organizations that aim to tackle the same problems.

One would think that today’s Boomer, with limitless information at hand, might readily find an existing nonprofit that was super-effective at its mission and deserving of support.

If he or she cannot, and instead launches something new, whose fault is that? Maybe the Boomer was superficial in researching or has a super ego. But maybe he/she looked carefully and concluded that existing groups just weren’t cutting the mustard … after decades of effort. Or maybe groups that are effective aren’t doing such a hot job of communicating their progress and accomplishments. If the tree falls and no one hears, was there a sound?

So while you’re tucking it in over the holidays, give some thought to how you’ll respond to the Boomer who knocks on your door, but suspects you’re outmoded, ineffectual, past your ‘use by’ date. Or worse, to the Boomer who hasn’t even heard of you.

Tom

P.S. Mark … great piece. You deserve a raise!

 

 

This article was posted in: accountability, Boomers, communications, Don't Miss these Posts, innovation, nonprofit management, nonprofits, philanthropy, You Deserve a Raise.
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