MSN has launched a new environmental channel, MSN Green, supported content and feature-wise by Environmental Defense, Conservation International, National Geographic, and Grist, among others.

Not surprisingly, more aimed at informing green consumer behavior than policy advocacy. Plenty of interactive tools (you can even play along in a simulated carbon emissions “cap & trade” market), petitions to sign, HEAPS of environmental news articles, videos, green living advice (lots on driving green), etc.

Check it out! And if enviro donor lists work for you in the mail, you might want to try online advertsing here.

Tom

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