A recent study by Blackbaud’s Target Marketing on online fundraising (Roger commented here)... Read more
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Incapable Of Thinking Small
If anyone deserved more than one funeral, it was Millard Fuller, the founder of Habitat for... Read more
Year-end Results
We’re seeing some discussion by fundraising consultants of their clients’ year-end... Read more
Someone we know has been nominated for President
No one knows for sure what makes for great viral marketing. And those who claim to know are... Read more
Still Pondering Online Video?
Here’s some data re online video used by BrightRoll, the internet’s biggest online... Read more
Thank You For Stealing
The maxim very successful fundraisers live by was set forth by George Bernard Shaw 80... Read more
Postal Mail Lives
Agitator aficionado Bob Roth alerted us to a piece in e-Marketer reporting on the just-released... Read more
Bringing A Dead Brand Back To Life
I’ll say it flat out … this, from the New York Times magazine, is one of the most... Read more
Online Marketing Benchmark Study
More great data from Convio, compiled from more than 400 nonprofits and millions of online... Read more
Threat To Direct Mail
Here’s a subtle example of the "forces" aligning to diminish the future viability... Read more
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