Like tennis pros coming back from two sets down, telemarketers have rallied back from... Read more
telemarketing
Are You Embarrassed?
A particular reference in comments to our recent posts got me thinking. One post referred to... Read more
Lapsed Donors Deliver
In case you missed it in Fundraising Success, this advice on how to re-engage lapsed donors from... Read more
Do Your Donors Call You?
What percentage of your donors or members call your nonprofit … for any reason? What’s... Read more
What Is Integrated Marketing?
Integrated marketing. We’re all for it, aren’t we? But exactly what do we mean?... Read more
Speaking Up For Mail
We recently noted the latest Pew Internet Research findings on US online habits across various... Read more
Single Channel Is Dead
Boy, did Steve MacLaughlin at Target Analytics make today’s post easy! Here’s the lead... Read more
Telefundraising Works
A few days ago we posted on telephone solicitation, the neglected stepchild of fundraising. The... Read more
Good Telemarketing Advice
What … Did you say telemarketing?!! Do fundraisers still do that? How rare it is to see... Read more
Terrible Fundraising Headline
I love Todd Cohen’s Philanthropy Journal. Excellent range of content. I’m a faithful... Read more
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