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Integration: Fundraising’s Elusive Grail

By tbelford   |   August 17, 2011

Convio has just released its latest Integrated Multi-Channel Marketing Study and it’s well worth... Read more

35 Mistakes

By tbelford   |   August 2, 2011

Each of Jerry Huntsinger’s ‘tutorials’ published on SOFII proffer valuable... Read more

Why Direct Mail Won’t Die

By tbelford   |   July 27, 2011

As Mark Phillips at Bluefrog notes, this is why direct mail fundraising won’t die! Amen!... Read more

“Resistance Is Futile”

By tbelford   |   July 25, 2011

So says Future Fundraising Now blogger Jeff Brooks, talking about Boomers in his post titled Help!... Read more

A Multi-Channel Renewal Strategy

By tbelford   |   July 1, 2011

Direct Marketing IQ has just published an excellent fundraising guide, titled The Art & Science... Read more

Older And Crankier

By tbelford   |   June 30, 2011

As you could tell from his article yesterday, Roger’s getting a bit older and crankier. So... Read more

Lapsed Donors Deliver

By tbelford   |   June 9, 2011

In case you missed it in Fundraising Success, this advice on how to re-engage lapsed donors from... Read more

Selling Nuts To Squirrels

By tbelford   |   June 6, 2011

Here’s a gem from marketing guru Seth Godin. In Selling Nuts To Squirrels, he argues that... Read more

More on Blackbaud’s Online/Offline Fundraising

By tbelford   |   June 3, 2011

Roger was fairly strident in his Wednesday post commenting on Blackbaud’s latest Target... Read more

Online Ghost Haunts All Fundraisers

By rcraver   |   June 1, 2011

Target Analytics released its 2011 Benchmark Study of Internet and Multi-Channel Giving... Read more

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