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Category: blogging

Idle Hands Are The Devil’s Playground

Wednesday, June 9th, 2010

It’s not exactly like we were sitting around wondering what to do with our free time (other than reading Chaucer), but when the request came from our colleagues over at DonorTrends to contribute to their new blog named Fundraising Action,  we leaped at the opportunity. We thought about the ...  Read more

Try This Creative Resource

Thursday, October 15th, 2009

Direct mail maven Denny Hatch recently wrote "They Forgot the Importance of ‘YOU’", a column in which he took the Obamas to task for their losing performances in trying to sell Chicago to the International Olympic Committee. Whatever you think of his analysis, Denny reminds ...  Read more

Contrasting Web Strategies – Habitat for Humanity

Monday, October 12th, 2009

To prepare for some discussions Roger and I will audiotape on social media, online fundraising, and 2010 fundraising strategies, I was browsing through some nonprofit websites. I was struck by the huge differences in web strategy that seemed indicated by the sites I visited. So I decided to write ...  Read more

Terrific Resource For Web Teams

Monday, September 28th, 2009

From Smashing Magazine, here are some excellent "best practices" prepared expressly for nonprofit websites. It’s a great resource for your web development team … even if that team is just you! They also offer their "20 examples of great nonprofit sites" (all ...  Read more

Unleashing Your Staff On Social Media

Wednesday, September 23rd, 2009

All of our postings to date regarding nonprofits’ use of social media have dealt with the possibilities of these platforms for empowering, engaging and "unleashing" your donors, members and activists. But there’s another side to this. What guidance should you give your staff ...  Read more

Social Media: What Priority For Fundraising?

Friday, September 18th, 2009

Our previous posts this week have been pretty positive about social media, their penetration, and their potential marketing (and for us, that means fundraising) contribution. Here are some additional views. Take a look at them and then give us your opinion in a quick three-question Agitator ...  Read more

Measuring Social Media Impact

Thursday, September 17th, 2009

Here’s yet another agency white paper on social marketing … this one, from Serengeti Communications, addresses the challenge of measuring social media impact. Everyone from marketing veteran Seth Godin (see his recent Clout post) to the newest hire on your web team (just walk down the ...  Read more

Get “Fluent” Re Social Marketing

Wednesday, September 16th, 2009

Fluent: The Razorfish Social Influence Marketing Report is one of the most provocative pieces of work I’ve seen on marketing via social media. While it’s a business-building white paper, from one of the biggest and most experienced interactive marketing and technology companies in the ...  Read more

Internet And Civic Engagement

Monday, September 14th, 2009

OK, summer is over, you’ve had a week to get back into work mode, and so The Agitator is ready to offer some heavy lifting this week. We’ve been saving up some important stuff on social media. First up is a new report from the Pew internet Project, called The Internet & Civic ...  Read more

Twitter – The Next Hula Hoop?

Friday, August 21st, 2009

Earlier this week we featured a somewhat grumpy "take" on Twitter from Ken Burnett of SOFII. Ken diplomatically pointed out to me that one Laurie Pringle, senior manager of philanthropy at ALS Canada, has commented on his original article, presenting a passionately contrary point of ...  Read more