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Archive for January, 2007

Best Kept Secret?

Wednesday, January 31st, 2007

Since last August, Dalton Fuqua at Craver, Mathews, Smith & Company has been systematically monitoring the online communications streams of fifty nonprofits — a broad range including advocacy groups of all persuasions, educational institutions and health/medical organizations. He's ...  Read more

More Online Benchmarking Data

Tuesday, January 30th, 2007

Last week ...  Read more

What Political Campaigns Can Teach Nonprofits

Sunday, January 28th, 2007

With the 2008 presidential campaign underway, candidates like McCain, Clinton, Romney, Obama, and Edwards are already dueling for the “best internet campaign” honors. These articles from the Washington Post, as mainstream as it gets, and Clickz News, an internet marketing online trade ...  Read more

If We Build It, Will They Come?

Friday, January 26th, 2007

According to Vinay Bhagat at Convio, online giving has grown from $250,000 in 1999 to more than $5 billion in 2006. So what do we know? Target Analysis Group and DonorDigital have collaborated to produce an excellent study on online giving patterns. Importantly, this report looks at online giving ...  Read more

Advice For Bill Gates

Thursday, January 25th, 2007

The Gates Foundation has been getting slammed by bloggers (see a compilation here assembled by Tactical Philanthropy) and other pundits for its head-in-the-sand (ooops, does that indicate a bias?) posture on the matter of socially responsible investing of its portfolio. In case you missed ...  Read more

Gulliver’s Travels, Shock and Awe, and Other Recent Phenomena

Tuesday, January 23rd, 2007

Lord help the Lilliputians. Judging from the excited phone calls along the grapevine, the blog traffic, the hits on the search engines and the comments of the 50 or so folks who make up the high priesthood of the online fundraising world, you’d think that last week’s $60 million+ cash ...  Read more

American Optimism Suits 2007 Fundraising

Monday, January 22nd, 2007

Pew Research Center recently published survey findings regarding Americans' attitudes about their financial prospects for the coming year. If optimism equates with donor largesse, nonprofits should be in for a good 2007. Some key findings: About four-in-ten American adults say they are ...  Read more

Vidmeter

Sunday, January 21st, 2007

If you need to monitor pop culture for professional reasons (sure!), or if you're just killing time before your next meeting, check out Vidmeter, a service that ranks viewing of online videos across all the major players — YouTube, Google Video, Yahoo Video, MySpace, Atom Films, Revver ...  Read more

Lust

Saturday, January 20th, 2007

Did we say “lust?” We meant HOUTLUST, a nifty blog originating in The Netherlands that offers a worldwide window to current nonprofit advertising and social marketing campaigns. You're likely to see as much or more material regarding non-US initiatives as you will campaigns ...  Read more

Election 2006 Online

Friday, January 19th, 2007

The Pew Internet Project has released Election 2006 Online, a thorough study of Americans' use of the internet in the recent elections. While this report deals specifically with the internet as a source of political campaign news and as a vehicle for engaging with the elections, the patterns ...  Read more